KOSE Kose cosmetics in Taiwan to establish the image of the girl next door as simple as cordial, although no brilliant packaging or Huashao aggressive marketing tactics, it is able to clean its image and quality, attracting an increasing number of loyal consumers.
market development in Taiwan, but because of late than the above two brands for a long time,mac makeup wholesale, the current stage of development can be said is still active. However, if the brand and product characteristics, the high wire or uphold most of the Japanese brand has always been a series of broad, multi-product and other characteristics, the purpose is to make maintenance or cosmetics.
Japanese high-wire was founded in 1946, started just cosmetics distribution company, started with hair care products, is currently the world's largest cosmetics company L'Oreal responsible for the distribution of the Japanese market until 1968, the launch of the first --- powder cosmetics, cosmetics sales business gradually to a positive expansion.
to powder as the basis for brand development, high-wire of the make-up, although not as good as most European and American brands, rich brilliant colors,mac makeup, or to create a cutting-edge fashion make-up brand image but it can develop the economy and practical product characteristics. Auntie knows where the British, Flow Watchers children, gifted Ni Beier, Sau Fu Bai, Sonia and other classes are the basis of powder and foundation makeup. But apart from Sonia, the rest belong to the foundation by the extension of skin care products part, can be said to begin very early, , also through the wealth of powder type, carried forward the brand's expertise and characteristics.
makeup in terms of focus, high-wire only chi Sibi (ESPRIQUE) and Daise (DEUXEIZE) two series, narrow range, color and more office workers are dignified and generous use of primary colors,vibram 5 fingers, demand is economic and practical. Because of the high wire for the make-up product development philosophy is not to leave in the popular cutting-edge make-up, because they are not too popular, but in one or two quarters after the epidemic was soon eliminated. Because, practical color, often to be shown engaging and not faded popular valuable.
simple compared to the simple makeup, skin care products and high-wire most of the Japanese brands have common features: multi-family, and the fine distinction between the prevention of aging and excellent knowledge Auntie Ying Ni Beier Series Li Flow refreshing moisturizing skin for a young child's thinking series of crystal Greenery series show Fubai series of acne whitening series and moisture series.
However,mac brushes, unlike the majority of currently available brands of skin care products and more emphasis on immediate, efficient, high wire more emphasis on quality skin care products pure and gentle to Kose cosmetics as the image of Taiwan in general, focus on real business and not pay attention to Huashao market marketing practice, while still able to attract consumer acceptance, it is inevitable in the fierce competition in the market seems a bit conservative.
make maintenance and even sweets and tea, the Japanese men's skin care products there are high-wire foundation soap shampoo and other products, including soap China has been trying to introduce shampoo, but due to the high cost of imports from Japan, unit price is not low, considering the market reaction Taiwan High wire and various other factors, are no longer imported. Perfume connection, also introduced from Japan,
Recently, Kobayashi family business founded by Japan's high-wire cosmetics, whether in Japan or Taiwan, including eight overseas markets in Asia, can be seen in response to fierce competition in the cosmetics market change in the situation of the new style, including advertising practices, all active approach than in the past have invited such a Seiko Matsuda Yasuko Miho Nakayama loose snow and Toshiaki Karasawa popular stars such as product endorsement, both conservative and low-key style is different from the past in Taiwan, there is also sense of the steady, steady, prudent business practices, although the set of word of mouth, but it is inevitable that the regret is not wide enough, it also decided to gifts and advertising strategies in a more positive approach, to attract more consumer recognition. Sapporo
uphold the stability of steady play strategy, since the introduction of the Republic of seventy five years, Taiwan's high-wire that is cosmetic, cosmetics market in Taiwan, operating more than a dozen summers, and received recognition of the quality of general consumers, the future, the market environment will change due to more positive to do the wind, strive for more support and recognition of women.
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